Evidence suggests that the most efficient mechanism for boosting active travel is a mix of interventions that complement each other (e.g. infrastructure interventions and behavioural interventions like a route planning training).
In Places for Everyone we therefore ask applicants to design a mix of behavioural interventions alongside their infrastructure projects, and present these in a behaviour change plan.
Intentionally developing and implementing a plan of activities will increase the use of new infrastructure at the outset and ultimately increase the impact it has.
Start by considering your local context (the local people and organisations), engage and listen. Design a plan just as you would design infrastructure; in a context specific way and in response to feedback. This may it take more time but is well worth it and important.
This page offers materials and bite-sized, interactive tutorials on understanding and delivering community engagement and behaviour change in Places for Everyone projects.
This includes a practical guide to behaviour change strategies and interventions, as well as a community engagement guide, and the types of community sector organisations. Please note that you can find the references and relevant resources at the bottom of this page.
This page is a work in progress an will be updated with new materials frequently. Your feedback will help shape future sessions and materials.
Developing a Behaviour Change Plan
In this session, we cover:
Why behaviour change plans are important;
What behaviour change plans should include;
Community engagement vs behaviour change;
Involving seldom-heard groups;
Selecting interventions; and
Key points to remember.
Putting Theory into Practice
The session above, “Developing a Behaviour Change Plan”, mentions that one of the most effective mechanisms for boosting active travel is a mix of measures that complement each other. Infrastructure is just one measure we can use. In this session, we take a practical look at how to put together an effective programme that will result in a greater diversity of people using the infrastructure.
In this session we’re going to look at community organisations in a bit more depth. We cover:
Explanation of the terms Community Sector, Third sector and Voluntary sector
Types of community organisation
Legal structures
Social enterprises and BIDs
Community Engagement and Co-production
Our Community Engagement Guide 2022 provides an overview of best practice in community engagement and allows you to easily identify which deliverables and activities are appropriate at each stage in the process. This guide covers:
An overview of community engagement standards that underpin effective and purposeful engagement
Partners from local authorities and organisations around Scotland were invited to hear from two guest speakers on how to make the case for active travel.
During the event, delegates were also given the opportunity to join smaller groups to share their own experiences, knowledge and relevant resources.
Setting the scene
Dr David Caesar, Senior Strategic Advisor of Scottish Government shares the benefits of active travel, including how active travel improves public health and tackles health inequalities.
Making the case to residents and the local population
From messaging and communication to focusing on the positives, Dr Paul Kelly, Director of Paths for All and Lecturer in Physical Activity for Health at the University of Edinburgh, advises on how to make the case for active travel to local residents.
We hear from Philippa Gilhooly, Team Leader, Traffic and Road Safety, Scottish Borders Council and Greg Fountas, Lecturer, School of Engineering & the Built Environment, Edinburgh Napier University, who share how they used data and public feedback to convert this temporary 20mph trial to permanent.
Partners from local authorities and organisations around Scotland were invited to hear from a variety of guest speakers who shared their experience and expertise in influencing attitudes, habits and behaviour.
These sessions are part of the Places for Everyone event programme – Engage · Inspire · Learn
Why it’s important to influence public behaviour
First, we hear from Susanne Mueller, Communities Coordinator, Sustrans Scotland. Susanne highlights two key reasons why it’s important to influence public behaviour, in relation to Active Travel:
Tackling the climate crisis
Improving public health
Leven’s Behaviour Change Action Plan
Next, Susanne is joined by Daniel Prince, Infrastructure Coordinator, Sustrans Scotland and Enid Trevett, Community Engagement Officer, Coalfield Regeneration Trust. They share how the Coalfield Regeneration Trust has successfully co-developed Leven’s Behaviour Change Action Plan. This includes embedding the following values into the Behaviour Change Action Plan:
Local first;
Involve young people;
Using what is already available; and
The spirit of community needs to be fostered through the way actions are delivered.
Cycling Scotland’s Behaviour Change Initiatives
Last, we hear from Katharine Brough, Head of Behaviour Change at Cycling Scotland. Katharine speaks about the Cycling Friendly programme and how the award and grant funding programme works with organisations in a variety of workplace, education and community settings across Scotland. The programme aims to address barriers to cycling and increase access to bikes and cycling rates. The session also touches on the available tools for creating and sustaining behaviour change.
Partners from local authorities and organisations around Scotland were invited to hear from a variety of guest speakers on how to create more inclusive spaces.
These sessions are part of the Places for Everyone event programme – Engage · Inspire · Learn
Design Justice Network
First, we hear from Leah Lockhart and Raina Armstrong, both members of the Design Justice Network. Design Justice is an exploration of how design might be led by marginalized communities, dismantle structural inequality and advance collective liberation. The Design Justice principles are a practical framework for planning work and decision making. Below, you can find the recording of the session and you can access additional resources here.
Queering Public Space
How do you make transport and public space more inclusive? Are there design aspects that can help to make these safer and more welcoming? Can the organisation of transport and public space help to desist hate crimes and gender-based violence? We hear from Dr Ammar Azzouz and Mei-Yee Man Oram of Arup, and Professor Pippa Catterall of University of Westminster. They draw upon recent research to explore these various pressing issues. Below, you can find the recording of the session and you can access the full Queering the Public Space report here.
Make Space for Girls
Last, we hear from Imogen Clark and Susannah Walker, co-founders of a new charity, Make Space for Girls. It was set up to campaign for parks and similar public spaces to be welcoming to girls and young women. Many parks, play equipment and public spaces are designed for the default male. Therefore, Make Space for Girls use research, consultation, engagement and education to drive an approach to the planning and development of parks and similar public spaces. Undoubtedly, these spaces should recognise the different needs of girls and young women and should find ways to meet those needs. Below, you can find the recording of the session.